IMS update: In Utero, In Limbo
The I in IMS stands for ‘Internet Protocol’, but lately it seems to stand more
for ‘In Limbo’. Although vendor press releases still frequently mention IMS,
many their service provider customers have become relatively mum over the past
year. That is not to say that service providers have shelved IMS
implementations. Instead, they are pushing forward but keeping quiet because
they and their vendors are facing a variety of implementation challenges, some
expected, some not.
IMS is part of the larger, longstanding trend away from closed, proprietary
systems and toward open, standards-based platforms. It is designed to enable
more flexibility and convergence – for both service providers and their
customers – than today’s networks do. For example, IMS should make it easier
for service providers and their business partners to develop and deploy
services that span triple (wireline voice, broadband and video) and quadruple
(wireline voice, broadband, video and wireless) plays. Some of that is
possible today, but IMS would go a few steps further by eliminating the seams
that, for example, force a different user experience on different networks and
different devices.
That grand vision is easier said than done. As one major service provider told
iGR privately: “The IMS technology based on the standards is not mature enough to provide
cost-effective solutions and carrier-grade resilience or scale. Services built
on a stricted [sic] IMS architecture are too costly and lack reliability to be
commercially attractive. The real issue in rapid deployment of services is
OSS/BSS, which is not addressed, and this is predominantly the main
restriction in offering services.”
This brief provides an overview of IMS in terms of functionality, standards
work and U.S. service provider deployments and initiatives. It also looks at
A-IMS, Verizon Wireless’ proposed variant, and AT&T’s CARTS initiative.
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