New York, Chicago and Boston, as the 1st, 3rd and 23rd ranking U.S. metropolitan areas in population density, are high usage areas for cellular phones. However, these regions’ usage differs both from the nation as a whole and from each other. This brief analyzes similarities and differences in consumer behaviors relating to mobile phones and smartphones in these three areas. The report also compares usage in these regions to mobile usage behaviors of U.S. consumers as a whole.
This market brief includes covers trends in these areas concerning handset types, cellular service plan types, usage of family plans, lines per family, ARPU, household income, and length of time with a mobile phone per user.
